I’ve ‘known’ David for getting on for a couple of years – I don’t keep an exact record of this sort of thing! Note that I use ‘known’ in its modern sense. That is, I’ve read and commented on his blog, I follow him on Twitter and occasionally retweet him and exchange the odd DM, we’ve exchanged opinions on LinkedIn and even spoken on the telephone. It is only in the last couple of weeks that I actually met him in the flesh for the first time.
The telephone conversation came about when David asked me if he could interview me for his then-forthcoming book as he wanted a view from the frontline of sales. So when you read this book and see ‘Neil Fletcher’ quoted, yes that is me.
By way of thanks for my time, David gave me a copy of ‘Principled Selling: How to win more business without selling your soul.’ However, that’s as far as it went. What you are about to read are my own words without influence by anybody. So, to the book.
